I love travel and exploring the world.
From the bustling streets of NYC to the rugged trails of Moab, I love exploring new places with my family. Whether navigating cityscapes or off-roading in the great outdoors, adventure fuels my creativity and passion for life.
↘ Experiences
Team Accomplishments: Driving Innovation Across Industries
My teams and I have successfully designed and launched impactful projects across a range of industries, delivering solutions that enhance user experience, drive business results, and foster customer loyalty. Here are some highlights:
Amazon: Developed a multi-format, year-in-advance gift card ordering experience, simplifying gifting for customers and streamlining fulfillment for Amazon.
Amazon: Launched personalized Product Gift Cards, helping reduce returns and enhance the gifting experience.
Amazon: Integrated Pay with Points in partnership with American Express, offering a flexible checkout option for customers.
Walmart: Designed and deployed their Ad Tech platforms from 0 to 1. Sponsored, Display, in-store, Brand Shops, etc.
Walmart: Built the new Supplier One portal giving our suppliers a single place to do work and grow their businesses.
EA Games: Led design for Swtor.com, strengthening customer loyalty, enhancing eCommerce functionality, and bolstering account security.
PayPal: Created the X.commerce eCommerce platform, enabling seamless transactions for merchants and consumers.
PayPal: Designed a mobile inventory scanning app for Android and iOS, boosting operational efficiency for small businesses.
General Motors (GM): Developed the Urban Active Ride Share mobile and responsive web experience, supporting a new urban mobility initiative.
GM: Designed a parts and accessories eCommerce platform, modernizing online sales and improving accessibility for customers.
GM: Created the Cadillac Interactive Kiosk, enhancing in-showroom experiences with cutting-edge interactive design.
GM: Developed responsive websites for Brazilian dealers, ensuring a cohesive, localized digital presence.
GM: Designed the Online Service Scheduling platform, integrating web and in-car infotainment scheduling to streamline service for GM owners.
Capital One: Designed and prototyped an innovative, user-centered banking website to improve digital engagement.
Project Modernizations: Elevating Legacy Experiences
In addition to new designs, my teams and I have modernized key platforms, bringing them up-to-date with best practices and user expectations:
One Technologies: Redesigned UK enrollment flow, boosting conversion rates by 20% through optimized user experience.
PayPal: Led the full redesign of Magento, from admin interface to front-end, delivering a more cohesive and efficient platform.
GM: Transformed GMCertified.com into a responsive, mobile-friendly site, enhancing accessibility and usability for customers.